Get in touch, the kettle is always on
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Get in touch, the kettle is always on
0117 971 2499

Inspiring Creative Content Marketing Examples – Home Improvement

Home-Improvement_wide

When it comes to home improvement, many are enthusiastic but few are experts. That’s why creating informative and educational posts, that even an amateur can understand, is a winning content strategy.

What’s more, if you can become their go-to source for guides, you’ll also become their go-to source for stocking up on materials.

To get this right, you need to instil trust and you can do this by ensuring your content is not overly promotional. For example, Lowe’s Fix in Six campaign contains a mixture of helpful videos and some very subtle product placement, which never comes across as advertising – find out more below.

ProctorGamble: Home Made Simple

River Pools and Spas: Useful Onsite Blog

Lowes Home Improvement: Fix in Six

Home Depot: DIY YouTube Channel

Flowcrete: Dr Flowcrete’s Flooring Clinic

Kinleigh Folkard & Hayward: Completely London Blog

KDCUK: Kitchen Design Features for Families

Alert Electrical: Interactive Guide to Heating in the Home

Emoov: What Can I Save With an Online Estate Agent?

Luma Lighting: Lighting Ideas Guide

Partners Maintenance: What to Keep in Your Home Toolkit

David Salisbury Conservatories: The Journey of Our Wood

KDCUK: Top Kitchen Design Trends

Featured image by Robert S. Donovan