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The Insight - SEO (Search Engine Optimisation)


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Google’s New Ranking Factor: HTTPS

by Holly Hayman on August 8, 2014

Google Ranking Factor Secure Sites with HTTPS

You know what’s really, really helpful as a marketer? When Google tells you what they want. This week saw Google announce a new ranking factor: HTTPS. Unless you’re a developer (or fan thereof) you’re probably not all that clued up about HTTPS, so we’ll talk you through a) what it even is and b) what it means for your website.

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